B
Ballot Design
Show all topics →
Process & Organization

Ballot Design

Content

Definition: Ballot Design

Ballot design involves the structure, presentation, and user guidance of a ballot, whether online or electronic. The goal is for voters to cast their votes correctly and without confusion. This includes layout, text formulations, and the sequence of voting options.

A well-designed ballot increases comprehensibility, reduces errors, and supports a smooth voting process.

Importance of Good Design

The design of a ballot directly influences:

  • Comprehensibility: Clear structure and easily readable texts avoid misinterpretations.
  • User-friendliness: Intuitive navigation and logical sequence of options facilitate voting.
  • Security: A clearly arranged ballot minimizes accidental incorrect votes.
  • Accessibility: All voters, including those with disabilities, should be able to vote without issues.

Best Practices for Online and Electronic Ballots

  • Clear Structure: Logically arrange headings, sections, and groupings.
  • Clear Options: Clearly name candidates, parties, or choices.
  • Minimization of Error Sources: Avoid ambiguities, multiple selections, or technical pitfalls.
  • Feedback and Control: Users should be able to review and confirm their selection before submission.
  • Accessibility: Screen reader compatible, high contrast display, easy keyboard navigation.

Challenges and Risks

  • Error-proneness: Unclear formulations or too complex layouts increase the likelihood of incorrect votes.
  • Technical Limitations: Various devices, screen sizes, or browsers can affect the display.
  • Accessibility: Not all systems support all accessibility requirements by default.
  • Psychological Effects: The order or emphasis of specific options can unintentionally influence decisions.

Conclusion: Effective Ballot Design with NemoVote

With NemoVote, organizations can create clearly structured, user-friendly, and secure online ballots. The system supports:

  • Intuitive navigation for voters
  • Reviewability of selections before submission
  • Accessible and responsive display on all devices
You can find more about best practices and security requirements in ballot design in our Knowledge Base.